Become A Professional Logo Designer

Become A Professional Logo Designer
Product Code: Become A Professional Logo Designer
Availability: In Stock
Price: R2,420.00

Become A Professional Logo Designer

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But a noticeable, attractive logo that stands out from the crowd can make your business stick in someone’s mind for longer than a fleeting moment. With the right design and placement, positive associations can form in a very short space of time; which means, basically, that logos are very important. This online logo design course will show you how to make yours count. 

Step-by-Step Secrets to Designing Great Logos

  • Master the use of Adobe Photoshop and Illustrator for effective logo design
  • Explore the function of logos and why some work better than others
  • Discover the fundamental design principles behind great logos
  • Learn how to land clients and understand what they want from a design
  • Push your creative skills into an in-demand, specialised area

Combine Technical Skills with Creative Principles
While this course has been created with designers in mind, you do not need any previous design experience to complete is successfully. Small business owners, art students, prospective freelancers, or anyone looking to learn how to creative effective logos will be able to follow the material easily. A basic knowledge of Illustrator, Photoshop and design principles is helpful but not necessary.This online course will lead you through the entire logo design workflow from start to finish, using real world examples and step-by-step instructions. You’ll start off with understanding the concept, functions and importance of logos. Next you’ll analyse some of the most recognised logos in the world and explore best practices and current trends in logo design. Plagiarism and copyright – very important topics for any creative job – are also covered at this stage.Next you’ll take an in-depth look at the visual elements of a logo and two of the most important elements; typography and colour. Following that, the nitty gritty of the logo design process and graphics fundamentals will be covered, before the most challenging stage; getting to know how Photoshop and Illustrator work and actually creating your first logo using both.By the end of this course you will not only have gained the design theory and creative know-how to come up with great logo designs, you’ll also have the technical skills needed to create them.

Tools Used

This course is taught using Adobe Photoshop and Adobe Illustrator, the two gold-standard software packages in the design industry. Photoshop is used for editing and manipulating images and photographs, while Illustrator is used to design graphics and visual elements. They have many similar features, so if you’re familiar with one, you’ll already have a good working knowledge of the other.

Course Content

The Power Of Typography
Introduction To The Power Of Typography
Type-Only Logos
Understanding Typeface Styles
Typography Terminology
Choosing A Typeface Hierarchy
Forbidden Fonts!
Font Resources

Understanding Colour
Introduction To Understanding Colour
How Colour Is Interpreted
Brand Differentiation Via Color
How Many Colours Should A Logo Have
Understanding Color Spaces

The Logo Design Process
Introduction To The Logo Design Process
Step 1 Getting ed With Client Questions
Step 2 Research And Information Gathering
Step 3 Brainstorming Ideas
Step 4 Moving To The Computer
Step 5 Presenting Your Best Ideas
Step 6 Final Logo Delivery

Graphics Fundamentals
Introduction To Graphics Fundamentals
Raster vs Vector Graphics
Alternatives To Photoshop
Alternatives To Illustrator
How Does InDesign Fit Into All This

Adobe Illustrator Primer
Introduction To Adobe Illustrator Primer
Getting ed With Illustrator
Understanding Paths And Anchor Points
AligningAnd Spacing Objects
Grouping, Locking, Stacking, And Duplicating Objects
Working With Color
Building Colour Schemes And Palettes
Illustrator Typography
Advanced Typography Techniques
Mastering The Pen Tool

Adobe Photoshop Primer
Introduction To Adobe Photoshop Primer
Getting ed With Photoshop
Understanding Resolution And Resizing
Using Photoshop Layers
Creating And Modifying Selections
Handling And Formatting Text

Creating A Logo With Photoshop and Illustrator
Introduction To Creating A Logo With Photoshop and Illustrator
Clean Up With Photoshop
Automatically Converting Pixels To Vector Shapes
Manually Tracing Pixels To Create Vector Shapes
Ideas For Logo Variations
Saving To Different File Formats From Illustrator
Saving To Different File Formats From Photoshop

Additional Resources
Introduction To Additional Resources
Inspirational Resources For Logo Designers
How Much Should You Charge
How To Find Clients

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